AI Insights · Timothy · January 2024
Top 5 Navigation and Maps Apps in Switzerland Q4 2023
Explore the performance of the top 5 navigation and maps apps in Switzerland for Q4 2023, featuring trends in downloads, revenue, and active users.
In the fourth quarter of 2023, the top 5 navigation and maps applications in Switzerland experienced varied performance across downloads, revenue, and weekly active users. Here’s a detailed look at the data from Sensor Tower for each app.
Google Maps maintained a strong presence with downloads fluctuating throughout the quarter. Starting at 8.5K in late September, downloads peaked at 9.1K in early October and saw a low of 5.5K in mid-November before closing the year at 8.3K. Weekly active users remained robust, starting at 1.94M and ending at 1.79M, with a slight dip mid-quarter.
Waze Navigation & Live Traffic saw a steady download trend, starting at 2.8K and experiencing a peak of 4K in the final week of December. Active users fluctuated slightly, beginning at 112K and closing at 111K, with minor variations in between.
Google Earth downloads showed a stable trend, starting at 2.6K and peaking at 2.8K in early October, before ending at 2.6K. Active users exhibited a slight decline, starting at 36.4K and ending at 34.7K, with a mid-quarter dip to 29.2K.
Blitzer.de saw consistent revenue throughout the quarter, hovering around $3K per week, peaking at $3.6K in late December. Downloads began at 1.3K and ended at 1.8K, with a notable increase in the final weeks. Active users showed minor fluctuations, starting at 11.5K and ending at 11.4K.
MAPS.ME: Offline Maps, GPS Nav experienced a downward trend in downloads, starting at 1.6K and dropping to a low of 603 in mid-December before ending at 1.1K. Revenue saw a peak of $7.6K in early October and a low of $3.1K in early December, closing the quarter at $5.8K. Active users began at 5.1K and ended at 3.9K, with a steady decline throughout the quarter.
For more detailed insights and data, visit Sensor Tower.